Global Certificate in Social Psychology for Brands
-- viewing nowThe Global Certificate in Social Psychology for Brands is a comprehensive course designed to empower marketing professionals with the essential skills to understand consumer behavior. This course highlights the importance of social psychology in brand strategy, emphasizing its critical role in shaping consumer decisions and preferences.
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Course Details
• Social Influence and Brand Perception
• The Psychology of Branding and Identity
• Cross-Cultural Social Psychology in Marketing
• Social Cognition and Consumer Behavior
• Group Dynamics and Brand Communities
• Attitudes and Beliefs in Social Psychology for Brands
• Emotions and Brand Loyalty
• Social Psychology of Persuasion in Advertising
• Empathy and Ethics in Social Psychology for Brands
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