Masterclass Certificate in Digital Strategy Coaching
-- ViewingNowThe Masterclass Certificate in Digital Strategy Coaching is a comprehensive course designed to empower professionals with the skills necessary to thrive in today's digital-first world. This course is essential for anyone looking to advance their career, as digital strategy has become a critical component of business success across industries.
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GBP £ 149
GBP £ 215
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โข Digital Strategy Development: Understanding the key components of a successful digital strategy, including goal setting, target audience identification, and channel selection. Covering topics such as market research, competitive analysis, and SWOT analysis.
โข Search Engine Optimization (SEO): Learning the best practices for optimizing websites for search engines, including keyword research, on-page optimization, and link building. Covering topics such as local SEO, technical SEO, and mobile optimization.
โข Social Media Marketing: Understanding the latest trends and best practices for social media marketing, including content creation, community management, and paid social advertising. Covering topics such as influencer marketing, user-generated content, and social media analytics.
โข Email Marketing: Learning the principles of effective email marketing, including list building, segmentation, and automation. Covering topics such as email design, copywriting, and deliverability.
โข Content Marketing: Understanding the role of content marketing in a digital strategy, including content creation, distribution, and promotion. Covering topics such as storytelling, content planning, and content amplification.
โข Analytics and Data Analysis: Learning the key metrics to track and analyze in a digital strategy, including traffic, engagement, and conversion. Covering topics such as Google Analytics, data visualization, and data-driven decision making.
โข Digital Advertising: Understanding the principles of digital advertising, including search advertising, display advertising, and video advertising. Covering topics such as programmatic advertising, retargeting, and conversion optimization.
โข Mobile Marketing: Learning the best practices for mobile marketing, including mobile optimization, app development, and mobile advertising. Covering topics such as mobile app analytics, push notifications, and in-app messaging.
โข Emerging Trends and Innovations: Staying up-to-date with the latest trends and innovations in digital marketing, including artificial intelligence, virtual reality, and voice search.
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