Executive Development Programme in Designing for Brand Positioning
-- ViewingNowThe Executive Development Programme in Designing for Brand Positioning is a certificate course that holds immense importance in today's brand-centric business world. This programme is designed to meet the growing industry demand for professionals who can create and implement effective brand positioning strategies.
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Unit 1: Introduction to Brand Positioning
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Unit 2: Understanding the Target Audience
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Unit 3: Conducting Competitive Analysis
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Unit 4: Defining Brand Values and Personality
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Unit 5: Developing a Unique Selling Proposition (USP)
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Unit 6: Crafting the Brand Message
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Unit 7: Implementing Brand Positioning Strategies
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Unit 8: Measuring and Evaluating Brand Positioning Success
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Unit 9: Building and Maintaining Brand Consistency
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Unit 10: Leveraging Digital Tools for Brand Positioning
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