Global Certificate in Online Graphic Advertising
-- ViewingNowThe Global Certificate in Online Graphic Advertising is a comprehensive course designed to empower learners with essential skills in creating compelling visual advertisements. This certification course emphasizes the importance of visual communication in today's digital world, where businesses strive to stand out and engage their target audience.
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โข Introduction to Online Graphic Advertising: Understanding the basics of online graphic advertising, its importance, and the role it plays in today's digital marketing landscape. โข Design Fundamentals: Learning the essential principles of design, including color theory, typography, and visual hierarchy. โข Digital Image Creation and Editing: Mastering the use of digital tools for creating and editing images, such as Adobe Photoshop, Illustrator, and other graphic design software. โข Online Advertising Platforms: Exploring the most popular online advertising platforms, such as Google Ads, Facebook Ads, and Instagram Ads. โข Creating Effective Ad Designs: Developing the skills to create compelling and effective ad designs that drive conversions and engagement. โข Measuring and Analyzing Ad Performance: Understanding how to measure and analyze ad performance using metrics such as click-through rates and conversion rates. โข Accessibility in Ad Design: Ensuring that ad designs are accessible to all users, including those with disabilities, and comply with relevant regulations and guidelines. โข Ethical Considerations in Advertising: Exploring the ethical considerations involved in advertising, including issues related to privacy, transparency, and truth in advertising.
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