Professional Certificate in Email Graphic Optimization
-- ViewingNowThe Professional Certificate in Email Graphic Optimization is a comprehensive course that empowers learners with the essential skills to excel in the rapidly evolving digital marketing landscape. This certificate course focuses on the critical aspect of email marketing, graphic optimization, which is in high industry demand.
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โข Email Graphic Basics: Understanding the fundamental principles of email graphic design, including the use of color, typography, and imagery. โข HTML & CSS for Emails: Learning how to code emails using HTML and CSS, including best practices for responsive design and accessibility. โข Email Graphic Optimization: Techniques for optimizing email graphics for fast loading and improved engagement, including compression and lazy loading. โข A/B Testing & Analytics: Strategies for testing and analyzing the effectiveness of email graphics, including A/B testing and click-through rates. โข Email Accessibility: Ensuring that email graphics are accessible to all users, including those with visual impairments or disabilities. โข Email Marketing Trends: Staying up-to-date with the latest email marketing trends and best practices, including the use of animation and video in emails. โข Email Deliverability: Understanding how to optimize email deliverability and avoid spam filters, including list management and email authentication. โข Email Design Tools: Learning how to use email design tools and templates to create professional-quality email graphics quickly and efficiently.
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