Certificate in Online Advertising Techniques: Best Practices
-- ViewingNowThe Certificate in Online Advertising Techniques: Best Practices course is a comprehensive program designed to equip learners with the latest online advertising skills. In an era where digital marketing is king, this course highlights best practices in pay-per-click (PPC), social media, and display advertising.
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โข Understanding Online Advertising
โข Importance of Keyword Research in Online Advertising
โข Platforms for Online Advertising: Google Ads, Facebook Ads, LinkedIn Ads, etc.
โข Creating Effective Ad Copy for Online Advertising
โข Designing Visual Assets for Online Advertisements
โข Targeting and Retargeting Strategies in Online Advertising
โข Setting Up and Managing Ad Budgets
โข Measuring and Analyzing Online Advertising Performance
โข Optimizing Online Advertising Campaigns for Better ROI
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