Masterclass Certificate in Ad Design Psychology: Consumer Engagement
-- ViewingNowThe Masterclass Certificate in Ad Design Psychology: Consumer Engagement course is a comprehensive program that combines the principles of psychology and design to create compelling advertisements. This course is essential for professionals looking to enhance their understanding of consumer behavior and boost their career prospects in advertising, marketing, and design industries.
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โข Unit 1: Introduction to Ad Design Psychology
โข Unit 2: Color Psychology in Advertising
โข Unit 3: Typography and Readability
โข Unit 4: The Power of Visual Imagery
โข Unit 5: Persuasive Copywriting Techniques
โข Unit 6: Cognitive Load and User Attention
โข Unit 7: Emotional Branding and Consumer Connection
โข Unit 8: A/B Testing and Optimization
โข Unit 9: Ethical Considerations in Ad Design
โข Unit 10: Case Studies in Successful Ad Design Psychology
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