Certificate in Brand Licensing Management
-- ViewingNowThe Certificate in Brand Licensing Management is a comprehensive course designed to equip learners with the essential skills necessary for success in the brand licensing industry. This course highlights the importance of brand licensing management, a crucial aspect of modern business strategy that enables companies to extend their brand reach, increase revenue, and strengthen consumer relationships.
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โข Introduction to Brand Licensing Management
โข Understanding Intellectual Property Rights
โข The Legal Aspects of Brand Licensing
โข The Brand Licensing Process: From Negotiation to Agreement
โข Financial Management in Brand Licensing
โข Marketing and Promotion Strategies in Brand Licensing
โข Performance Metrics and Evaluation in Brand Licensing
โข Case Studies in Successful Brand Licensing Management
โข Ethical Considerations in Brand Licensing
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