Global Certificate in Valuation for Advertising Agencies
-- ViewingNowThe Global Certificate in Valuation for Advertising Agencies is a comprehensive course that equips learners with essential skills for career advancement in the advertising industry. This certificate program focuses on teaching the principles and practices of valuation, enabling learners to accurately assess the financial value of advertising campaigns and make informed decisions.
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โข Introduction to Valuation for Advertising Agencies
โข Understanding Advertising Agency Operations and Business Models
โข Financial Analysis for Advertising Agencies
โข Valuation Methods: Overview and Comparison
โข Income Approach: Capitalized Earnings and Discounted Cash Flow Methods
โข Market Approach: Multiples and Market Comparables
โข Asset-based Approach: Tangible and Intangible Assets Evaluation
โข Valuation Challenges and Considerations in Advertising Agencies
โข Case Studies: Real-world Valuation Scenarios in Advertising Agencies
โข Ethics and Professional Standards in Valuation
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