Executive Development Programme in Ethical Brand Value
-- ViewingNowThe Executive Development Programme in Ethical Brand Value is a certificate course designed to empower professionals with the skills needed to thrive in today's ethical and socially responsible business landscape. This programme's importance lies in its focus on ethical branding, a critical aspect of business success in the modern world.
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โข Unit 1: Introduction to Ethical Brand Value
โข Unit 2: Understanding the Importance of Ethics in Business
โข Unit 3: The Role of Leadership in Promoting Ethical Brand Value
โข Unit 4: Creating and Implementing an Ethical Brand Strategy
โข Unit 5: Stakeholder Engagement and Ethical Brand Value
โข Unit 6: Ethical Marketing and Communication Strategies
โข Unit 7: Measuring and Monitoring Ethical Brand Value
โข Unit 8: Overcoming Ethical Challenges and Crisis Management
โข Unit 9: Building and Sustaining a Culture of Ethics in the Organization
โข Unit 10: The Future of Ethical Brand Value in a Globalized World
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