Global Certificate in SEO for Retailers: Conversion Boost
-- ViewingNowThe Global Certificate in SEO for Retailers: Conversion Boost is a comprehensive course that empowers learners with essential SEO skills tailored for the retail industry. In an era where online presence reigns supreme, this certification course is of paramount importance.
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โข Unit 1: Introduction to SEO for Retailers: Understanding the basics of Search Engine Optimization and its importance in retail. โข Unit 2: Keyword Research: Identifying high-value keywords and phrases to target for increased visibility and conversions. โข Unit 3: On-page SEO: Optimizing product pages, meta tags, and content for search engines and users. โข Unit 4: Technical SEO: Improving website structure, mobile optimization, and site speed to enhance user experience and search engine rankings. โข Unit 5: Off-page SEO: Building high-quality backlinks and online reputation to boost domain authority and search visibility. โข Unit 6: Local SEO: Optimizing for local search to increase foot traffic and online sales for brick-and-mortar retail stores. โข Unit 7: Content Marketing: Creating and promoting valuable content to attract and engage customers and improve search engine rankings. โข Unit 8: Analytics and Reporting: Monitoring and measuring SEO performance using tools such as Google Analytics and Search Console. โข Unit 9: Conversion Rate Optimization (CRO): Increasing website conversion rates through user experience, A/B testing, and conversion-focused design. โข Unit 10: Advanced SEO Strategies: Staying up-to-date with the latest SEO trends and best practices to maintain a competitive edge.
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