Certificate in Psychological Pricing Fundamentals
-- ViewingNowThe Certificate in Psychological Pricing Fundamentals is a comprehensive course that equips learners with the essential skills needed to understand and apply psychological pricing strategies in their professional careers. This course is vital in today's market-driven economy, where businesses constantly seek innovative ways to attract and retain customers.
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โข Psychological Pricing Principles
โข Perceived Value and Customer Perception
โข Price Anchoring and Reference Points
โข Charm Pricing and Odd-Even Pricing
โข The Power of 9 in Pricing
โข Premium Pricing and Prestige Effect
โข Discount Pricing and Promotions
โข Pricing Strategies for New Products and Services
โข Analysis of Competitor Pricing Strategies
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