Executive Development in Retail Customer Insights
-- ViewingNowThe Executive Development in Retail Customer Insights certificate course is a professional program designed to equip learners with the essential skills needed to excel in the retail industry. This course highlights the importance of understanding customer behavior and leveraging data-driven insights to drive business growth.
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โข Customer Analytics Fundamentals: Understanding the basics of customer analytics, data-driven decision making, and key performance indicators (KPIs) in retail.
โข Retail Customer Segmentation: Identifying and understanding different customer segments, their needs, preferences, and behaviors.
โข Customer Lifetime Value (CLV) & Retention: Measuring and maximizing CLV, strategies for customer retention, and loyalty programs.
โข Voice of the Customer (VoC) Programs: Implementing VoC programs, gathering customer feedback, and using it to improve customer experiences.
โข Data Visualization & Storytelling: Presenting data in a clear and compelling way to drive actionable insights.
โข Predictive Analytics in Retail: Utilizing predictive models for customer behavior, demand forecasting, and inventory management.
โข Customer Experience (CX) Management: Designing and optimizing customer journeys, measuring CX, and implementing CX strategies.
โข Privacy & Security in Customer Insights: Ensuring data privacy, security, and compliance with relevant regulations.
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