Executive Development Programme in Interactive Banner Development
-- ViewingNowThe Executive Development Programme in Interactive Banner Development is a certificate course designed to meet the growing industry demand for experts in digital advertising. This programme equips learners with essential skills to create interactive and engaging banner ads, driving higher click-through rates and conversions for businesses.
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⢠Introduction to Interactive Banner Development: Understanding the basics of interactive banner development, its importance, and applications.
⢠Design Fundamentals: Learning color theory, typography, layout, and visual hierarchy to create effective banner designs.
⢠HTML5 & CSS3: Mastering HTML5 and CSS3 techniques to create responsive and interactive banners.
⢠JavaScript for Banner Interactivity: Gaining proficiency in JavaScript to add interactivity and animation to banners.
⢠Google Web Designer (GWD): Hands-on experience using Google Web Designer for creating, editing, and publishing interactive banners.
⢠Animation Principles: Understanding the key principles of animation, including timing, easing, and motion paths for more engaging banners.
⢠Banner Ad Standards & Best Practices: Familiarizing with IAB standards and best practices for designing and developing interactive banners.
⢠Performance Optimization: Techniques for optimizing banner ad load times and ensuring smooth user experience.
⢠Testing & Quality Assurance: Strategies for testing and debugging interactive banners across multiple browsers and devices.
⢠Effective Banner Campaign Management: Best practices for managing and measuring the success of banner ad campaigns.
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