Executive Development Programme in Brand Retailing
-- ViewingNowThe Executive Development Programme in Brand Retailing is a certificate course designed to empower professionals with advanced retail management skills. In an era where brand retailing is a critical driver for business growth, this programme's importance cannot be overstated.
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GBP £ 149
GBP £ 215
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⢠Strategic Brand Management: Understanding the importance of a strong brand, positioning, and messaging. Building a brand strategy that aligns with business goals.
⢠Retail Market Analysis: Identifying key market trends, customer segments, and growth opportunities in retail. Analyzing competition and developing a unique value proposition.
⢠Customer Experience Design: Creating a seamless and engaging customer experience across all touchpoints. Understanding customer behavior and preferences.
⢠Retail Operations Management: Managing store operations, inventory, and supply chain to optimize efficiency and profitability. Leveraging technology for data-driven decision making.
⢠Marketing and Promotion Strategies: Developing effective marketing and promotion strategies to increase brand awareness and drive sales. Utilizing digital and traditional channels.
⢠Retail Financial Management: Understanding financial metrics, budgeting, and forecasting for retail businesses. Analyzing financial reports and making data-driven decisions.
⢠Leadership and Change Management: Building leadership skills and managing change in a retail organization. Developing a high-performing team and fostering a positive culture.
⢠Sustainability and Social Responsibility: Integrating sustainability and social responsibility practices into retail operations. Understanding the impact of retail on society and the environment.
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