Professional Certificate in Product Development: Innovation
-- ViewingNowThe Professional Certificate in Product Development: Innovation is a comprehensive course designed to equip learners with essential skills for creating innovative and successful products. This program emphasizes the importance of combining creative thinking with analytical skills, enabling learners to drive product development from ideation to launch.
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⢠Unit 1: Introduction to Product Development · Understanding the product development process, product lifecycle, and the role of innovation in successful product development.
⢠Unit 2: Idea Generation · Techniques and strategies for generating innovative product ideas, including trend analysis, customer feedback, and competitive research.
⢠Unit 3: Idea Evaluation · Methods for evaluating product ideas, including feasibility analysis, risk assessment, and market potential.
⢠Unit 4: Prototyping · Introduction to prototyping, including the benefits, types, and best practices for creating effective prototypes.
⢠Unit 5: Intellectual Property · Understanding intellectual property concepts, including patents, trademarks, copyrights, and trade secrets, and how to protect product ideas.
⢠Unit 6: Product Design · Principles of product design, including user-centered design, design thinking, and industrial design.
⢠Unit 7: Product Testing · Techniques for testing products, including user testing, A/B testing, and focus groups.
⢠Unit 8: Product Launch · Strategies for launching products, including go-to-market planning, product positioning, and pricing strategies.
⢠Unit 9: Product Lifecycle Management · Understanding the product lifecycle and how to manage products throughout their lifecycle, including product sunsetting and end-of-life planning.
⢠Unit 10: Continuous Innovation · Best practices for fostering a culture of continuous innovation, including idea management, ideation platforms, and agile product development.
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