Executive Development Programme in SEO for Business Rejuvenation
-- ViewingNowThe Executive Development Programme in SEO for Business Rejuvenation is a certificate course designed to meet the growing industry demand for SEO expertise. This program emphasizes the importance of SEO in driving business growth and online visibility, making it an essential skill for modern professionals.
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⢠Fundamentals of SEO: Understanding the basics of search engine optimization, including keywords, on-page and off-page optimization, and technical SEO.
⢠Keyword Research: Identifying and analyzing the right keywords to target for your business, using tools and techniques like Google Keyword Planner, Google Trends, and semantic search.
⢠On-Page Optimization: Optimizing your website's content, meta tags, and structure for both search engines and users, including header tags, internal linking, and URL structure.
⢠Off-Page Optimization: Building high-quality backlinks from authoritative websites to improve your website's authority and search engine rankings, including link building strategies, outreach, and PR.
⢠Technical SEO: Improving your website's technical aspects for better search engine visibility, including site speed, mobile optimization, XML sitemaps, and structured data.
⢠Local SEO: Optimizing your website for local search results, including Google My Business, online reviews, and local citations.
⢠Analytics and Reporting: Using tools like Google Analytics and Google Search Console to measure and analyze your website's performance, including traffic, conversions, and rankings.
⢠SEO Strategy: Developing a comprehensive SEO strategy that aligns with your business goals, including keyword mapping, content planning, and resource allocation.
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