Global Certificate in Local SEO: Future-Ready Techniques
-- ViewingNowThe Global Certificate in Local SEO: Future-Ready Techniques course is a comprehensive program designed to equip learners with essential skills for career advancement in digital marketing. This course focuses on Local SEO, a critical area of expertise in today's digital landscape, with the growing importance of local search for businesses of all sizes.
2,680+
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GBP £ 149
GBP £ 215
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⢠Local SEO Fundamentals: Understanding Local Search Engine Optimization, Importance of Local SEO, Key Differences between Local SEO and Organic SEO.
⢠Google My Business Optimization: Setting Up and Verifying Google My Business Listing, Optimizing Business Information, Managing Reviews and Q&A.
⢠Local Keyword Research: Importance of Keyword Research, Finding Local Keywords, Long-Tail Keywords and Location-Based Keywords.
⢠On-Page Local SEO: Best Practices for On-Page Local SEO, Importance of NAP Consistency, Schema Markup, and Meta Tags.
⢠Link Building for Local SEO: Importance of Link Building, Creating a Local Link Building Strategy, Local Citations, Guest Blogging and Collaborations.
⢠Content Marketing for Local SEO: Creating Local Content, Blogging, Video and Image Optimization, Social Media Integration.
⢠Technical Local SEO: Mobile Optimization, Site Speed, Site Architecture, XML Sitemaps and Robots.txt.
⢠Local SEO Analytics: Tracking Local SEO Performance, Google Analytics, Google Search Console, Local Keyword Rankings and Conversion Tracking.
⢠Future-Proofing Local SEO: Emerging Trends in Local SEO, Voice Search, AI and Machine Learning, Importance of Local SEO in Future.
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