Executive Development Programme in Brand Positioning Psychology Insights
-- ViewingNowThe Executive Development Programme in Brand Positioning Psychology Insights certificate course is a comprehensive programme designed to equip learners with essential skills in brand positioning. This course highlights the importance of understanding consumer psychology to create effective brand strategies that stand out in today's competitive marketplace.
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⢠Understanding Brand Positioning
⢠Psychology of Branding: An Overview
⢠Consumer Behavior and Decision Making
⢠The Role of Emotions in Brand Positioning
⢠Perception Management in Brand Positioning
⢠The Power of Archetypes in Brand Positioning
⢠Creating Unique Value Propositions
⢠Neurobranding: Tapping into the Consumer Brain
⢠Measuring Effectiveness of Brand Positioning Strategies
⢠Case Studies in Successful Brand Positioning
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