Advanced Certificate in Customer Acquisition Analytics Platform
-- ViewingNowThe Advanced Certificate in Customer Acquisition Analytics Platform course is a comprehensive program designed to equip learners with essential skills for career advancement in the data-driven marketing industry. This course focuses on teaching the latest methods and tools for customer acquisition analytics, enabling learners to optimize marketing strategies and drive business growth.
2,159+
Students enrolled
GBP £ 149
GBP £ 215
Save 44% with our special offer
ě´ ęłźě ě ëí´
100% ě¨ëźě¸
ě´ëěë íěľ
ęłľě ę°ëĽí ě¸ěŚě
LinkedIn íëĄíě ěśę°
ěëŁęšě§ 2ę°ě
죟 2-3ěę°
ě¸ě ë ěě
ë기 ę¸°ę° ěě
ęłźě ě¸ëśěŹí
⢠Customer Acquisition Analytics Fundamentals: Understanding key metrics, attribution models, and data-driven decision making.
⢠Data Visualization and Reporting: Designing and creating effective data visualizations, reports, and dashboards for customer acquisition.
⢠Web Analytics Tools: Mastering tools such as Google Analytics, Adobe Analytics, and Mixpanel for customer acquisition analysis.
⢠Marketing Technology Stack: Overview of marketing automation, CRM, and other martech tools for data-driven customer acquisition.
⢠Predictive Analytics: Introduction to predictive analytics, machine learning, and statistical modeling for customer acquisition.
⢠A/B Testing and Experimentation: Designing, executing, and analyzing A/B tests and experiments for continuous optimization.
⢠Customer Segmentation and Personas: Building and leveraging customer segments and personas for targeted acquisition strategies.
⢠Multi-Channel Attribution: Understanding and optimizing multi-channel attribution models for accurate customer acquisition measurement.
⢠Lifetime Value (LTV) and Customer Acquisition Cost (CAC): Calculating and optimizing LTV:CAC ratio for sustainable customer acquisition strategies.
ę˛˝ë Ľ 경ëĄ