Global Certificate in Automotive Sales Fundamentals
-- ViewingNowThe Global Certificate in Automotive Sales Fundamentals is a comprehensive course designed to empower learners with critical skills necessary to thrive in the rapidly evolving automotive industry. This course highlights the importance of mastering automotive sales techniques, product knowledge, and customer relationship management skills.
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⢠Automotive Industry Overview: Understanding the global automotive industry, its size, segments, and trends.
⢠Customer Relationship Management: Building and maintaining customer relationships, customer service skills, and handling customer complaints in automotive sales.
⢠Sales Process: Identifying and understanding the steps in the automotive sales process, including pre-approval, test drives, and closing the sale.
⢠Product Knowledge: Gaining in-depth knowledge of automotive makes, models, and features to effectively sell to customers.
⢠Marketing and Advertising: Utilizing marketing and advertising strategies to attract and retain customers, including digital marketing and social media.
⢠Legal and Ethical Considerations: Understanding legal and ethical considerations in automotive sales, including financing options, warranties, and disclosure requirements.
⢠Sales Metrics and Analytics: Tracking and analyzing sales metrics to improve performance and profitability.
⢠Career Development: Developing a career path in automotive sales, including continuing education and professional development opportunities.
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