Global Certificate in Strategic Digital Marketing Coaching

Name: Global Certificate in Strategic Digital Marketing Coaching
Price: 149 GBP
Availability: InStock

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The Global Certificate in Strategic Digital Marketing Coaching is a comprehensive course designed to empower marketing professionals with the latest strategies and tools in digital marketing. This certification course emphasizes the importance of data-driven decision making, customer experience management, and multi-channel marketing strategies in today's digital landscape.

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AboutThisCourse

With the rapid growth of digital channels and technologies, there is an increasing demand for marketing professionals who possess a deep understanding of digital marketing strategies and tactics. This course equips learners with essential skills to meet this demand, including the ability to analyze consumer behavior, create engaging content, manage digital advertising campaigns, and measure the effectiveness of digital marketing efforts. By completing this course, learners will gain the confidence and expertise needed to lead digital marketing initiatives, drive business growth, and advance their careers in this dynamic field.

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CourseDetails

• Digital Marketing Foundations: Understanding the digital landscape, buyer's journey, and digital marketing channels
• Search Engine Optimization (SEO): Keyword research, on-page and off-page optimization, technical SEO, and local SEO
• Pay-Per-Click (PPC) Advertising: Google Ads, Bing Ads, campaign setup, ad copywriting, and bid management
• Social Media Marketing: Organic and paid strategies, content creation, community management, and analytics
• Content Marketing: Content strategy, storytelling, content creation, and distribution
• Email Marketing: Email campaigns, list building, automation, and segmentation
• Web Analytics: Google Analytics, conversion tracking, and data-driven decision making
• Mobile Marketing: Mobile optimization, app marketing, and mobile ad networks
• Digital Marketing Strategy: Developing a comprehensive digital marketing plan, setting objectives, and measuring success

CareerPath

The digital marketing landscape is constantly evolving, with new job roles and trends emerging regularly. This 3D pie chart showcases the most in-demand strategic digital marketing roles in the UK, highlighting the percentage of professionals in each role. As a digital marketing career path coach, it is crucial to understand the industry's demands and help clients adapt to the ever-changing job market. Digital Marketing Managers take the lead with 25% of the market share, followed by SEO Specialists at 20%, Content Marketing Specialists at 18%, Social Media Managers at 15%, PPC Specialists at 12%, and Analytics Specialists at 10%. Staying updated on these trends will help you provide the best guidance for your clients, ensuring they can thrive in the competitive digital marketing industry. This 3D pie chart is designed to be responsive and adapt to all screen sizes, providing a clear visual representation of the current job market landscape.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £149

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £99

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TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN STRATEGIC DIGITAL MARKETING COACHING

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UK School of Management (UKSM)

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05 May 2025

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