Advanced Certificate in Banner Ad Targeting

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The Advanced Certificate in Banner Ad Targeting is a comprehensive course designed to equip learners with the essential skills required in the rapidly evolving digital advertising industry. This certificate program focuses on advanced techniques for banner ad targeting, enabling learners to create highly targeted and effective advertising campaigns that drive results.

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AboutThisCourse

In today's digital age, businesses are increasingly investing in online advertising, creating high demand for professionals with expertise in banner ad targeting. This course provides learners with the opportunity to gain a competitive edge in the job market and advance their careers in digital marketing. Throughout the course, learners will explore various topics, including audience segmentation, programmatic advertising, and data analysis. By the end of the program, learners will have developed a deep understanding of banner ad targeting strategies and techniques, making them highly valuable to employers in the digital advertising industry.

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CourseDetails

• Behavioral Targeting: Understanding user behavior and interests to deliver more relevant ads.
• Retargeting: Serving ads to users who have previously interacted with a brand or website.
• Contextual Targeting: Displaying ads on websites with relevant content to improve engagement.
• Demographic Targeting: Segmenting audiences based on age, gender, income level, and other demographic factors.
• Geographic Targeting: Targeting users based on their location, including country, region, and city.
• Technographic Targeting: Targeting users based on their device type, operating system, and browser.
• Programmatic Advertising: Automated buying and selling of ad inventory using advanced algorithms.
• Data Management Platforms (DMPs): Collecting, organizing, and activating user data for targeted advertising.
• Ad Verification and Fraud Prevention: Ensuring ads are viewed by real humans and preventing fraudulent activities.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £149
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £99
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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ADVANCED CERTIFICATE IN BANNER AD TARGETING
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UK School of Management (UKSM)
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05 May 2025
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