Global Certificate in SEO for Digital Advertising

Name: Global Certificate in SEO for Digital Advertising
Price: 149 GBP
Availability: InStock

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The Global Certificate in SEO for Digital Advertising is a comprehensive course designed to provide learners with the essential skills needed to thrive in the competitive digital advertising industry. This course focuses on Search Engine Optimization (SEO), a critical component of digital marketing that enhances website visibility and drives organic traffic.

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AboutThisCourse

With the ever-increasing demand for online services, businesses are investing heavily in SEO to reach their target audience. This course equips learners with the latest SEO strategies, techniques, and tools, making them highly sought after in the job market. Learners will gain a deep understanding of keyword research, on-page and off-page optimization, link building, and technical SEO. They will also learn how to measure and analyze SEO performance using various analytics tools. This course is not just about theory; it's about providing practical, hands-on experience that learners can immediately apply in their current or future roles. By the end of this course, learners will have a solid foundation in SEO, enabling them to advance their careers in digital advertising or even start their own digital marketing agencies.

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CourseDetails

• SEO Fundamentals
• Keyword Research and Analysis
• On-Page Optimization Techniques
• Technical SEO: Site Speed, Mobile Optimization, and Crawlability
• Off-Page Optimization and Link Building Strategies
• Local SEO and Google My Business
• SEO Analytics and Reporting
• Mobile-First Indexing and its Impact on SEO
• Voice Search and its Influence on SEO
• Advanced SEO Strategies and Future Trends

CareerPath

In the UK, the demand for SEO (Search Engine Optimization) skills has increased significantly due to the rapid growth of digital advertising. As a result, professionals with a Global Certificate in SEO for Digital Advertising have a wide range of career opportunities available. This section will focus on three primary roles that benefit from such a certificate: SEO Specialist, Digital Marketing Manager, and Content Writer. To provide a better understanding of these roles' relevance, a 3D pie chart is used to represent their market trends. The SEO Specialist role is the most in-demand, with a 60% share of the market. These professionals are responsible for optimizing websites to improve search engine rankings, increase organic traffic, and generate leads. Digital Marketing Managers, with a 30% share, oversee SEO strategies as part of a broader digital marketing approach. They coordinate SEO efforts with other advertising channels such as social media, email, and PPC campaigns. Content Writers, with a 10% share, play a critical role in creating search engine-friendly content. They work closely with SEO Specialists to develop content strategies that align with the overall SEO goals. The 3D pie chart highlights the growing importance of SEO skills in today's digital advertising landscape. With a Global Certificate in SEO for Digital Advertising, professionals can take advantage of these trends and secure rewarding careers in this exciting and ever-evolving industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £149

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £99

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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GLOBAL CERTIFICATE IN SEO FOR DIGITAL ADVERTISING

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UK School of Management (UKSM)

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05 May 2025

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