Advanced Certificate in SEO for Authors: Conversion Rate Optimization

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The Advanced Certificate in SEO for Authors: Conversion Rate Optimization is a comprehensive course designed to equip authors with essential SEO skills to boost their online presence and increase conversion rates. In this digital age, mastering SEO techniques is crucial for authors to reach a wider audience and succeed in their careers.

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AboutThisCourse

This course focuses on advanced SEO strategies, teaching learners how to optimize their websites and content for search engines, analyze and interpret data, and implement conversion rate optimization tactics. With the growing demand for digital marketing expertise, this certification provides authors with a competitive edge, enhancing their credibility and employability in the industry. By the end of this course, learners will have gained hands-on experience in SEO tools and techniques, enabling them to create data-driven marketing strategies, drive organic traffic, and improve sales. This advanced certificate is an excellent opportunity for authors to elevate their careers and thrive in the digital publishing landscape.

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CourseDetails

• Advanced Keyword Research: Understanding search intent, long-tail keywords, and keyword mapping
• On-page Optimization: Meta tags, header tags, URL structure, and internal linking
• Technical SEO: Site speed, mobile optimization, XML sitemaps, and structured data
• Content Strategy: Creating engaging, shareable, and optimized content for authors
• Link Building: Backlinks, guest posting, and broken link building
• Local SEO: Google My Business, local citations, and online reviews
• Conversion Rate Optimization: Landing page optimization, A/B testing, and user experience
• SEO Analytics: Tracking and measuring success with Google Analytics, Search Console, and other tools
• Advanced SEO Tactics: Voice search, video optimization, and international SEO

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £149
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  • ThreeFourHoursPerWeek
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StandardMode GBP £99
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  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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ADVANCED CERTIFICATE IN SEO FOR AUTHORS: CONVERSION RATE OPTIMIZATION
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UK School of Management (UKSM)
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05 May 2025
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