Masterclass Certificate in SEO Analytics: Data-Driven

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The Masterclass Certificate in SEO Analytics: Data-Driven course is a comprehensive program that emphasizes the importance of data-driven SEO strategies in today's digital landscape. This course is designed to equip learners with essential skills for career advancement, meeting the growing industry demand for SEO analysts who can leverage data to optimize websites and improve search engine rankings.

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AboutThisCourse

Throughout the course, learners will gain hands-on experience in using industry-leading SEO tools and analytics platforms to gather and interpret data, identify trends, and make data-driven decisions. Topics covered include keyword research, on-page optimization, technical SEO, link building, and analytics reporting. By the end of the course, learners will have a deep understanding of SEO analytics and how to use data to drive traffic, improve user engagement, and increase conversions. This certificate course is an excellent opportunity for marketing professionals, web developers, and business owners to enhance their SEO skills and stay competitive in the ever-evolving digital marketing industry.

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โ€ข SEO Analytics Fundamentals
โ€ข Keyword Research and Analysis
โ€ข Understanding Google Analytics
โ€ข SEO Data Reporting and Visualization
โ€ข Advanced SEO Analytics Techniques
โ€ข Local SEO Analytics
โ€ข Mobile SEO Analytics
โ€ข SEO A/B Testing and Experimentation
โ€ข SEO for E-commerce
โ€ข Machine Learning and AI in SEO Analytics

CareerPath

The Masterclass Certificate in SEO Analytics: Data-Driven program empowers professionals to excel in their careers with up-to-date, actionable insights. This section highlights the latest job market trends, focusing on salary ranges and skill demand in the UK for key search engine optimization (SEO) roles. SEO Analyst: This role focuses on analyzing, reviewing, and implementing changes to optimize websites for better search engine rankings. UK-based SEO Analysts earn an average salary ranging from ยฃ24,000 to ยฃ40,000 per year. SEO Manager: As a manager, this role requires overseeing SEO strategies, managing teams, and coordinating with clients. UK-based SEO Managers earn salaries between ยฃ35,000 and ยฃ60,000 per year. Technical SEO Specialist: This role focuses on technical aspects such as site speed optimization, mobile optimization, and implementing schema markup. UK-based Technical SEO Specialists earn an average salary between ยฃ30,000 and ยฃ55,000 per year. Local SEO Specialist: Local SEO Specialists optimize websites for local search results, ensuring businesses appear in relevant local searches. UK-based Local SEO Specialists earn salaries between ยฃ22,000 and ยฃ40,000 per year. The 3D pie chart below illustrates the demand for these SEO roles based on industry relevance.

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £149
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  • ThreeFourHoursPerWeek
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StandardMode GBP £99
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  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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MASTERCLASS CERTIFICATE IN SEO ANALYTICS: DATA-DRIVEN
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UK School of Management (UKSM)
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05 May 2025
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