Global Certificate in SEO Performance Metrics: Data-Driven Decisions

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The Global Certificate in SEO Performance Metrics: Data-Driven Decisions course is a comprehensive program designed to equip learners with essential skills in SEO performance analysis and data-driven decision making. In today's digital age, businesses rely heavily on search engine optimization to increase their online visibility and reach their target audience.

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AboutThisCourse

This course is critical for professionals looking to advance their careers in digital marketing, as it provides in-depth knowledge of SEO performance metrics and data analysis techniques. Learners will gain hands-on experience in measuring and analyzing SEO performance, identifying areas for improvement, and making data-driven decisions that drive business growth. With the growing demand for digital marketing professionals with expertise in SEO, this course offers a valuable opportunity for learners to enhance their skillset and stand out in a competitive job market. By the end of the course, learners will be equipped with the skills and knowledge needed to make informed, data-driven decisions that drive SEO success and advance their careers in digital marketing.

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CourseDetails


• SEO Performance Metrics Overview
• Understanding Keyword Research and Analysis
• Analyzing Organic Search Results and Rankings
• Measuring Click-Through Rates (CTR) and Dwell Time
• Tracking Bounce Rates and Conversion Rates
• Utilizing Google Analytics for SEO Performance Tracking
• Implementing Google Search Console for SEO Data Analysis
• Monitoring Backlinks and Referring Domains
• Reporting and Visualizing SEO Performance Metrics
• Data-Driven Decision Making in SEO

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £149
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £99
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  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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GLOBAL CERTIFICATE IN SEO PERFORMANCE METRICS: DATA-DRIVEN DECISIONS
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UK School of Management (UKSM)
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05 May 2025
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