Professional Certificate in SEO for Online Stores: Conversion Rate Optimization

Name: Professional Certificate in SEO for Online Stores: Conversion Rate Optimization
Price: 149 GBP
Availability: InStock

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The Professional Certificate in SEO for Online Stores: Conversion Rate Optimization is a vital course for learners seeking to excel in the e-commerce industry. This program focuses on enhancing the visibility and profitability of online stores through advanced SEO techniques and conversion rate optimization strategies.

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AboutThisCourse

In today's digital age, businesses increasingly rely on online sales, making this certificate course highly relevant and in-demand. By mastering the art of SEO and conversion rate optimization, learners can significantly improve website traffic, user engagement, and sales, thereby driving business growth and success. This course equips learners with essential skills for career advancement, including keyword research, on-page optimization, link building, A/B testing, and data analysis. By completing this program, learners will be well-positioned to succeed in various digital marketing roles, such as SEO specialists, conversion rate optimizers, and e-commerce marketing managers.

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CourseDetails

• Understanding Conversion Rate Optimization (CRO)
• Key Metrics in CRO for Online Stores
• SEO and CRO: A Holistic Approach
• User Experience (UX) and CRO
• A/B Testing and Multivariate Testing
• Personalization in CRO
• Copywriting for Higher Conversion Rates
• Analytics and Data-Driven CRO
• Mobile Optimization for Conversion Rate
• Case Studies in Successful CRO for Online Stores

CareerPath

This section presents a 3D pie chart representing the professional roles relevant to the "Professional Certificate in SEO for Online Stores: Conversion Rate Optimization" course, with a focus on the UK job market. The chart highlights the percentage of each role in the industry, making it easy to understand the demand and relevance of each position in the field. 1. SEO Specialist (45%): These professionals focus on improving the online visibility of websites, driving organic traffic, and optimizing search engine rankings through various strategies and techniques. This role is crucial for online stores aiming to increase their conversion rates. 2. E-commerce Manager (25%): E-commerce managers oversee the operations of online stores, developing marketing strategies, managing product listings, and analyzing sales data. In the context of SEO for online stores, these managers collaborate with SEO specialists to optimize product listings and boost conversion rates. 3. Digital Marketing Manager (20%): Digital marketing managers plan and execute digital marketing campaigns, including SEO, PPC, and social media marketing. In the realm of online stores, they focus on driving traffic, generating leads, and improving conversion rates. 4. Content Marketer (10%): Content marketers create and distribute valuable content to attract and engage a target audience. For online stores, content marketers develop SEO-friendly content that resonates with the target audience, helping to increase brand awareness and conversion rates. The 3D pie chart provides a visual representation of the distribution of these roles, offering a clear understanding of the industry's landscape and the demand for each position in the UK.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £149

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ThreeFourHoursPerWeek
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StandardMode GBP £99

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TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN SEO FOR ONLINE STORES: CONVERSION RATE OPTIMIZATION

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UK School of Management (UKSM)

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05 May 2025

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