Executive Development Programme in SEO for Local Businesses: Visibility

Name: Executive Development Programme in SEO for Local Businesses: Visibility
Price: 149 GBP
Availability: InStock

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The Executive Development Programme in SEO for Local Businesses: Visibility certificate course is a comprehensive program designed to meet the growing industry demand for SEO specialists. This course emphasizes the importance of local SEO in today's digital landscape, where businesses compete for local customers online.

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AboutThisCourse

Enrollees will gain essential skills in optimizing website content, analyzing search engine algorithms, and mastering local SEO strategies to increase visibility for small and medium-sized enterprises (SMEs). By the end of the course, learners will be proficient in keyword research, on-page and off-page optimization, and Google My Business management. In an increasingly digital world, the ability to drive local online visibility is invaluable for careers in marketing, communications, and entrepreneurship. This course equips learners with the practical skills and knowledge necessary to excel in their careers and help local businesses thrive in the digital marketplace.

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CourseDetails

• Understanding SEO for Local Businesses: An Overview
• Importance of Local SEO: Relevance and Visibility
• Keyword Research for Local Businesses
• On-page Optimization Techniques for Local SEO
• Google My Business: Listings and Optimization
• Local Citations and NAP Consistency
• Link Building Strategies for Local SEO
• Measuring Success with Google Analytics and Search Console
• Advanced Local SEO Tactics: Voice Search and AI Impact

CareerPath

The SEO job market in the UK is booming, with various roles in high demand. The following 3D pie chart showcases the distribution of roles within the Executive Development Programme in SEO for Local Businesses. SEO Specialist: Accounting for 55% of the roles, SEO Specialists focus on optimizing websites and their content to improve visibility and search engine rankings. Local SEO Analyst: With 25% of the roles, Local SEO Analysts specialize in enhancing local search results for businesses, driving foot traffic and online conversions. SEO Content Writer: Making up 15% of the roles, SEO Content Writers create engaging, optimized content to attract and convert readers into customers. Technical SEO: With 5% of the roles, Technical SEO experts handle the technical aspects of search engine optimization, such as site speed, mobile optimization, and structured data.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £149

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £99

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN SEO FOR LOCAL BUSINESSES: VISIBILITY

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UK School of Management (UKSM)

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05 May 2025

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