Executive Development Programme in Influence and Persuasion in Marketing

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The Executive Development Programme in Influence and Persuasion in Marketing is a certificate course designed to empower marketing professionals with essential skills in influence and persuasion. In today's competitive business landscape, the ability to influence and persuade is critical to success, and this course provides a comprehensive understanding of the principles and techniques required to excel in this area.

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AboutThisCourse

This course is essential for professionals seeking career advancement in marketing, as it equips learners with the skills necessary to lead teams, negotiate deals, and drive growth. The course covers a range of topics, including the psychology of influence, persuasive communication, and strategic decision-making, providing a well-rounded education in the art and science of influence and persuasion. With a strong focus on practical application, this course provides learners with the opportunity to put their newfound skills into practice, through real-world case studies, group discussions, and hands-on exercises. By the end of the course, learners will have a deep understanding of the principles of influence and persuasion, and the confidence to apply these skills in their professional lives. In conclusion, the Executive Development Programme in Influence and Persuasion in Marketing certificate course is a valuable investment for any marketing professional looking to advance their career, increase their earning potential, and make a meaningful impact in their organization.

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CourseDetails

โ€ข Understanding Influence and Persuasion in Marketing: An Introduction
โ€ข The Psychology of Persuasion: Decoding Consumer Behavior
โ€ข Building Trust and Credibility in Marketing
โ€ข Crafting Compelling Value Propositions
โ€ข Strategic Storytelling and Content Marketing
โ€ข Leveraging Social Proof and Testimonials
โ€ข Persuasive Communication Techniques for Marketing Professionals
โ€ข Ethical Considerations in Influence and Persuasion
โ€ข Measuring the Effectiveness of Influence and Persuasion Strategies

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The **Executive Development Programme in Influence and Persuasion in Marketing** is a comprehensive course designed for marketing professionals looking to enhance their skills and advance their careers. This section delves into the job market trends, salary ranges, and skill demands of the following marketing roles in the UK: 1. Marketing Manager 2. Digital Marketing Specialist 3. Content Marketing Manager 4. SEO Specialist 5. Social Media Manager The above 3D pie chart provides a visual representation of the distribution of these roles, offering valuable insights for individuals pursuing a career in the marketing industry.

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  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £149
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
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StandardMode GBP £99
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  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN INFLUENCE AND PERSUASION IN MARKETING
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UK School of Management (UKSM)
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05 May 2025
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