Professional Certificate in Influence & Persuasion: Data-Driven Marketing

Name: Professional Certificate in Influence & Persuasion: Data-Driven Marketing
Price: 149 GBP
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The Professional Certificate in Influence & Persuasion: Data-Driven Marketing is a comprehensive course designed to empower learners with essential skills for career advancement in the modern marketing landscape. This program focuses on data-driven decision-making, influence, and persuasion techniques that are critical to successful marketing campaigns.

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AboutThisCourse

In an era where big data drives business growth, understanding how to interpret and apply data-driven insights is of paramount importance. This course equips learners with the ability to leverage data analytics for strategic marketing decisions, thereby enhancing their professional value and competitiveness in the industry. With a strong emphasis on practical applications, this course covers a wide range of topics including digital marketing, content marketing, social media marketing, SEO, SEM, and data analysis. By the end of the course, learners will have gained a solid foundation in data-driven marketing strategies and tactics, enabling them to lead successful marketing initiatives and drive business growth.

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CourseDetails

• Data-Driven Marketing Fundamentals
• Psychological Principles of Influence and Persuasion
• Collecting and Analyzing Marketing Data
• Segmentation and Targeting in Data-Driven Marketing
• Crafting Data-Backed Marketing Messages
• A/B Testing and Optimization in Influence & Persuasion
• Marketing Funnel Mastery: From Awareness to Conversion
• Customer Value Maximization through Data-Driven Strategies
• Ethics and Privacy in Data-Driven Marketing
• Capstone Project: Designing and Implementing a Data-Driven Marketing Campaign

CareerPath

This section showcases the growing demand for professionals in the Influence & Persuasion: Data-Driven Marketing field in the UK. The 3D pie chart highlights the distribution of popular roles and their market trends. As a career path and data visualization expert, I've utilized Google Charts to present a responsive and engaging visual representation. The primary keyword "Data-Driven Marketing" is weaved throughout the content, emphasizing the industry relevance. The chart covers roles like Marketing Manager, Digital Marketing Specialist, Content Marketing Manager, SEO Specialist, Email Marketing Specialist, and Social Media Manager. The 3D pie chart offers a transparent background, ensuring the focus stays on the data. Each slice displays its corresponding role and the percentage of demand in the Data-Driven Marketing sector. This informative visualization provides insights into the industry's growth and potential career opportunities.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £149

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £99

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FlexibleLearningPace

TwoThreeHoursPerWeek
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PROFESSIONAL CERTIFICATE IN INFLUENCE & PERSUASION: DATA-DRIVEN MARKETING

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UK School of Management (UKSM)

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05 May 2025

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