Certificate in Market Research for Planning

Name: Certificate in Market Research for Planning
Price: 149 GBP
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The Certificate in Market Research for Planning is a comprehensive course that equips learners with essential skills for career advancement in market research. This program highlights the importance of data-driven decision-making in business strategy and planning.

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AboutThisCourse

In today's data-driven world, there is an increasing demand for market research professionals who can analyze and interpret complex data to provide actionable insights. This course covers various topics, including research design, data collection methods, statistical analysis, and market segmentation, to prepare learners for this in-demand role. Upon completion of this course, learners will have a solid understanding of market research principles and techniques, enabling them to conduct rigorous research and provide valuable insights to inform business decisions. With this certification, learners can demonstrate their expertise in market research, making them more attractive to potential employers and advancing their careers in this exciting field.

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CourseDetails

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• Market Research Methods
• Quantitative and Qualitative Research
• Survey Design and Data Collection
• Data Analysis and Interpretation
• Market Trends and Analysis
• Consumer Behavior and Insights
• Market Segmentation and Targeting
• Creating a Research Proposal
• Ethical Considerations in Market Research

CareerPath

In the UK job market, the demand for market research professionals continues to grow. This Certificate in Market Research for Planning focuses on equipping learners with the necessary skills to excel in this field. Here are some statistics to highlight the current trends and opportunities: 1. **Market Research Analyst**: With a 65% share, this role is the most common and in-demand in the market research sector. Analysts can expect a salary range of £22,000 to £50,000, depending on their experience and the organisation they work for. 2. **Market Research Manager**: Comprising 20% of the market research workforce, these professionals oversee teams and projects, ensuring successful outcomes and delivering insights to key stakeholders. The average salary for this position ranges from £35,000 to £70,000. 3. **Consumer Insights Analyst**: A niche role, these professionals focus on understanding consumer behaviour, preferences, and needs. Making up 10% of the market research jobs, the salary range is between £25,000 and £55,000. 4. **Research Director**: As the highest-ranking role, directors lead the research function, setting strategies, and managing resources. Although only accounting for 5% of the market research positions, directors earn a salary ranging from £50,000 to £120,000. These statistics demonstrate the diverse opportunities available within the market research field in the UK. By earning a Certificate in Market Research for Planning, you can position yourself for success in this dynamic and essential industry.

EntryRequirements

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ProficiencyEnglish
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BasicComputerSkills
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FastTrack GBP £149

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ThreeFourHoursPerWeek
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StandardMode GBP £99

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TwoThreeHoursPerWeek
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CERTIFICATE IN MARKET RESEARCH FOR PLANNING

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UK School of Management (UKSM)

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05 May 2025

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