Executive Development Programme in Growth Strategy Formulation
-- ViewingNowThe Executive Development Programme in Growth Strategy Formulation is a certificate course designed to empower professionals with the skills to drive organizational success. This program emphasizes the importance of strategic thinking and decision-making in today's rapidly changing business landscape.
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โข Growth Strategy Formulation: Understanding the basics and frameworks of growth strategy, including the Ansoff Matrix, Porter's Five Forces, and BCG Matrix.
โข Market Analysis: Identifying and analyzing market opportunities and trends, market segmentation and targeting, and market research techniques.
โข Competitive Analysis: Evaluating competitors, their strengths, weaknesses, and strategies, and understanding the competitive dynamics in the industry.
โข SWOT Analysis: Conducting a comprehensive SWOT analysis to identify the organization's internal strengths and weaknesses, as well as external opportunities and threats.
โข Blue Ocean Strategy: Exploring the concept of blue ocean strategy and how to create uncontested market space and make the competition irrelevant.
โข Innovation and Growth: Understanding the role of innovation in growth strategy formulation, including the different types of innovation and how to build an innovative culture.
โข Mergers and Acquisitions: Evaluating the role of mergers and acquisitions in growth strategy, including the due diligence process and post-merger integration.
โข Alliance and Partnership: Exploring the potential of alliances and partnerships as a growth strategy, including the different types of alliances and how to manage them effectively.
โข International Growth Strategy: Understanding the unique challenges and opportunities of international growth, including market entry strategies and cultural differences.
โข Growth Strategy Implementation: Developing an action plan for growth strategy implementation, including resource allocation, performance measurement, and risk management.
Note: The above units can be adjusted or expanded based on specific needs and goals of the Executive Development Programme. It's recommended to work with a professional course content writer to create a customized curriculum that aligns with the organisation's objectives and audience.
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