Global Certificate in SEO Audit: Website Health Check

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The Global Certificate in SEO Audit: Website Health Check is a comprehensive course that empowers learners with the essential skills to conduct thorough SEO audits and improve website health. In an era where online presence is vital, this certification course gains significant importance due to the increasing industry demand for SEO specialists.

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About this course

This course covers various topics, including understanding SEO, its impact on digital marketing, and the importance of regular website health checks. By the end of this course, learners will be proficient in utilizing industry-leading SEO tools, analyzing website performance, and creating actionable insights to optimize website health. By equipping learners with these in-demand skills, this course significantly enhances career advancement opportunities in the digital marketing industry. Stand out from the competition by gaining the expertise needed to drive meaningful business results through effective SEO strategies.

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Course Details

Unit 1: Introduction to SEO Audit and Website Health Check
Unit 2: Understanding Search Engine Algorithms and Ranking Factors
Unit 3: Keyword Research and On-page SEO Optimization
Unit 4: Technical SEO: Site Architecture, Mobile Optimization, and Site Speed
Unit 5: Backlink Analysis and Off-page SEO Strategies
Unit 6: Content Quality and Duplicate Content Detection
Unit 7: SEO Metrics and Analytics: Measuring Success and Identifying Opportunities
Unit 8: Tools and Techniques for SEO Auditing and Website Health Check
Unit 9: Best Practices for SEO Audit Reporting and Communication
Unit 10: Emerging Trends and Future Directions in SEO and Website Health Check

Career Path

The SEO industry is booming, with numerous roles contributing to the success of a global SEO audit and website health check. Let's take a closer look at the distribution of these roles in the UK market. Three primary roles are essential in the SEO landscape: SEO Specialist, SEO Analyst, and SEO Manager. Each role plays a unique part in ensuring a successful SEO audit and a healthy website. 1. SEO Specialist: These professionals focus on optimizing websites, implementing on-page and off-page techniques, and conducting keyword research. With 60% of the market share, SEO Specialists are the most in-demand role in the industry. 2. SEO Analyst: SEO Analysts analyze website performance, identify issues, and provide recommendations for improvement, accounting for 30% of the market share. 3. SEO Manager: Managers lead teams, develop strategies, and coordinate efforts to achieve SEO goals. Despite having fewer positions available than the other roles, SEO Managers are still vital, holding the remaining 10% of the market share. Understanding the distribution of these roles in the UK can help those interested in pursuing a career in SEO make informed decisions based on market trends and demands.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
GLOBAL CERTIFICATE IN SEO AUDIT: WEBSITE HEALTH CHECK
is awarded to
Learner Name
who has completed a programme at
UK School of Management (UKSM)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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