Certificate in Pricing Psychology Growth Strategies for Marketing
-- viendo ahoraThe Certificate in Pricing Psychology Growth Strategies for Marketing is a valuable course that equips learners with essential skills to enhance their marketing career. This program delves into the psychology of pricing, revealing how consumers perceive and react to different price points.
4.922+
Students enrolled
GBP £ 149
GBP £ 215
Save 44% with our special offer
Acerca de este curso
HundredPercentOnline
LearnFromAnywhere
ShareableCertificate
AddToLinkedIn
TwoMonthsToComplete
AtTwoThreeHoursAWeek
StartAnytime
Sin período de espera
Detalles del Curso
• Introduction to Pricing Psychology: Understanding the fundamental principles of pricing psychology and its impact on consumer behavior.
• Perception of Value: Exploring how customers perceive value in relation to price and the role of pricing psychology in shaping this perception.
• Price Anchoring: Learning about the concept of price anchoring and how to use it to influence customer decision-making.
• Charm Pricing: Examining the effectiveness of charm pricing and its applications in various industries.
• Premium Pricing Strategy: Understanding how to position a brand for premium pricing and the role of psychology in justifying higher prices.
• Price Skimming and Penetration Strategies: Learning about different pricing strategies and the psychological factors that influence their success.
• Behavioral Pricing Tactics: Exploring advanced pricing tactics based on behavioral economics, such as bundle pricing, tiered pricing, and odd-even pricing.
• Psychological Pricing in E-commerce: Understanding the unique considerations for implementing psychological pricing strategies in online businesses.
• Measuring the Impact of Pricing Psychology: Learning how to track and analyze the effectiveness of pricing psychology strategies in driving growth.
Trayectoria Profesional
Requisitos de Entrada
- Comprensión básica de la materia
- Competencia en idioma inglés
- Acceso a computadora e internet
- Habilidades básicas de computadora
- Dedicación para completar el curso
No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.
Estado del Curso
Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:
- No acreditado por un organismo reconocido
- No regulado por una institución autorizada
- Complementario a las calificaciones formales
Recibirás un certificado de finalización al completar exitosamente el curso.
Por qué la gente nos elige para su carrera
Cargando reseñas...
Preguntas Frecuentes
Tarifa del curso
- 3-4 horas por semana
- Entrega temprana del certificado
- Inscripción abierta - comienza cuando quieras
- 2-3 horas por semana
- Entrega regular del certificado
- Inscripción abierta - comienza cuando quieras
- Acceso completo al curso
- Certificado digital
- Materiales del curso
Obtener información del curso
Obtener un certificado de carrera
