Certificate in Intellectual Property Rights for Marketers
-- ViewingNowThe Certificate in Intellectual Property Rights for Marketers is a comprehensive course designed to empower marketers with the essential knowledge and skills needed to navigate the complex world of intellectual property rights. This course highlights the importance of protecting and leveraging intangible assets in today's knowledge-driven economy.
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โข Introduction to Intellectual Property Rights (IPR)
โข Types of Intellectual Property: Copyrights, Patents, Trademarks, Trade Secrets
โข IPR Protection Strategies for Marketers
โข Copyright Law and Digital Marketing
โข Patent Law and New Product Development
โข Trademark Law and Brand Protection
โข Licensing and Franchising Agreements
โข IPR Enforcement and Litigation
โข International Intellectual Property Law
โข Ethical Considerations in Intellectual Property
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