Executive Development Programme in Market Research Strategy Development Methods
-- ViewingNowThe Executive Development Programme in Market Research Strategy Development Methods is a certificate course designed to empower professionals with the necessary skills to drive data-driven business growth. This programme emphasizes the importance of market research in formulating effective business strategies, thereby bridging the gap between data analysis and strategic decision-making.
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โข Market Research Fundamentals
โข Defining Market Research Objectives
โข Secondary Research Methods and Techniques
โข Primary Research Design and Data Collection
โข Quantitative and Qualitative Data Analysis
โข Market Segmentation and Targeting Strategies
โข Positioning and Branding Strategies
โข Market Trends and Competitive Intelligence
โข Developing a Market Research Strategy
โข Implementing and Evaluating a Market Research Plan
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