Executive Development Programme in Sales Account Development: Relationship Building
-- ViewingNowThe Executive Development Programme in Sales Account Development: Relationship Building is a certificate course designed to enhance sales professionals' skills in building and maintaining business relationships. This programme emphasizes the importance of relationships in sales, highlighting their critical role in driving revenue and business growth.
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โข Sales Relationship Building Fundamentals: Understanding the importance of building strong relationships in sales, identifying key stakeholders, and establishing trust.
โข Effective Communication Skills: Developing active listening skills, clear and concise communication, and adapting communication styles to different personality types.
โข Customer Value Proposition: Identifying and communicating the unique value that your product or service provides to the customer.
โข Relationship Mapping: Mapping out relationships within an organization and understanding the power dynamics to effectively navigate and build relationships.
โข Negotiation and Influence: Understanding the principles of negotiation, building rapport, and using influence to achieve desired outcomes.
โข Managing Customer Expectations: Developing strategies for managing customer expectations, handling objections, and maintaining positive relationships during challenging situations.
โข Sales Account Development: Building and managing a sales pipeline, identifying growth opportunities within existing accounts, and creating a plan for account expansion.
โข Leveraging Technology for Relationship Building: Utilizing technology tools to enhance relationship building, including CRM systems, social media, and email communication.
โข Measuring Relationship Success: Establishing metrics for measuring the success of sales relationships and tracking progress over time.
โข Building a Sales Relationship Building Culture: Developing a culture of relationship building within the sales organization and creating a playbook for ongoing success.
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