Certificate in Sales Account Development: Relationship Building

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The Certificate in Sales Account Development: Relationship Building is a comprehensive course designed to empower learners with essential skills for career advancement in sales. This program emphasizes the importance of building and maintaining strong relationships with clients, a critical aspect of successful sales account development.

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In an era where customer relationships significantly influence business growth, this course is increasingly relevant, with high industry demand for professionals who can effectively manage and nurture client relationships. The course equips learners with the skills to understand customer needs, communicate effectively, manage conflict, and provide excellent customer service, all of which are crucial for success in sales account development. By the end of this course, learners will have developed a deep understanding of the sales account development process, including strategies for building and maintaining customer relationships, and will be able to apply these skills in real-world situations. This certification can significantly enhance learners' career prospects and earning potential in the sales industry.

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โ€ข Understanding Sales Account Development: An overview of the sales account development process, including identifying target accounts, building and maintaining relationships, and driving revenue growth.
โ€ข Relationship Building Basics: Establishing trust and rapport with clients, understanding customer needs, and communicating effectively to build strong relationships.
โ€ข Research and Preparation: Conducting thorough research on target accounts, identifying key stakeholders, and preparing for initial meetings to demonstrate value and expertise.
โ€ข Sales Call Planning and Execution: Planning effective sales calls, asking open-ended questions, and actively listening to uncover customer needs and pain points.
โ€ข Negotiating and Closing Deals: Overcoming objections, building win-win solutions, and closing deals to drive revenue growth.
โ€ข Account Management and Expansion: Managing and growing existing accounts, identifying cross-selling and upselling opportunities, and developing account plans to ensure long-term success.
โ€ข Leveraging Technology for Sales Account Development: Utilizing CRM systems, sales automation tools, and data analytics to streamline the sales process and improve sales performance.
โ€ข Sales Metrics and Analytics: Tracking and measuring sales performance, analyzing sales data, and using insights to improve sales strategies and tactics.

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CERTIFICATE IN SALES ACCOUNT DEVELOPMENT: RELATIONSHIP BUILDING
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ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
UK School of Management (UKSM)
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05 May 2025
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