Executive Development Programme in Cognitive Pricing Tactics
-- ViewingNowThe Executive Development Programme in Cognitive Pricing Tactics is a certificate course that equips learners with essential skills for career advancement in the pricing industry. This programme is crucial for professionals who want to stay ahead in the rapidly changing business landscape, where pricing strategies can significantly impact a company's profitability and competitiveness.
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โข Introduction to Cognitive Pricing Tactics
โข Psychological Pricing Strategies
โข Behavioral Economics and Price Perception
โข Price Saliency and Its Impact on Consumer Decision Making
โข The Role of Anchoring in Pricing
โข Price Framing and Its Influence on Consumer Behavior
โข The Use of Scarcity and Urgency in Pricing
โข Implementing Dynamic Pricing Strategies
โข Ethical Considerations in Cognitive Pricing
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